Purpose-Driven, Long-Term Investors

Cedar Equity was established to steward capital with purpose. We are a family office investing in businesses and platforms that promote access, resilience, and sustainable economic growth across communities and industries.

We bring a disciplined, executive-led approach to sourcing and managing investments, informed by decades of operational experience across private equity, corporate leadership, venture growth, and global strategy.

Our investments span multiple sectors—including SaaS, hospitality, financial services, technology, consumer goods, and real estate. We are particularly interested in undercapitalized markets, founder-led businesses, and enterprises that align with our core values.
 

Our Values

At Cedar Equity, our values are not abstract ideals—they are the foundation of how we operate and the lens through which we evaluate every investment. These principles guide both our internal stewardship and the kinds of businesses we champion.

Integrity

We operate with clarity, professionalism, and accountability.
We prioritize relationships built on trust and bring rigor and discipline to every decision we make.

Access

We use our capital and network to remove barriers.
We seek out opportunities that expand access—whether to capital, services, education, or opportunity—and we invest in leaders who are doing the same.

Stability

We are grounded, patient, and strategic.
We build for resilience—structuring long-term positions and investing in enterprises that create enduring value.

Transformation

We believe in business as a vehicle for change.
We are drawn to companies and partners who rethink outdated systems, challenge assumptions, and lead with bold, future-focused vision.

Equity

We see equity as both a financial and social imperative.
We intentionally support organizations and teams that expand ownership, redistribute opportunity, and reflect the diversity of the communities they serve.

Sustainability

We consider the long arc of every decision.
We favor investments with sound fundamentals and sustainable models—economically, environmentally, and socially.